about
Jaded is an American media and entertainment company based in Los Angeles. We are devoted to Asian youth culture. We believe that young Asian tastemakers, artists, and creators are shifting global popular culture, but are largely unknown to the western world. Our mission is to curate and champion the best of them, online and irl. They deserve your attention.

We are a community of vanguard editors, producers, strategists, marketers, designers, and creatives from the world's biggest and best brands. Together, we create premium content, produce live events, and work with artists and brands to reshape the western worldview of modern Asian culture.

Join us.
hello@jadeddigital.com